EXHIBIT
YessireeBOB
Photo-graphic images by Judy Livingston
ABOUT THIS PROJECT
YessireeBOB is a whimsical exposition of the popularity of the name “Bob” in American vernacular. The name “Bob” has phonetic roots in the evolution of the Western European alphabet. Around 1000 BCE, Phoenicians consolidated hundreds of pictographs into a system of 22 phonetic symbols. The first symbol was derived from the word for “house” in Aramaic (“beth”, pronounced “bet”) and visually represented the sound of the letter “B”. That made the letter “B” the first consonant of the alphabet, as well as a popular phonic for a moniker.
ABOUT THE ARTIST
Judy Livingston received her MFA from the University of Michigan. She has also studied at the Vignelli Center for Design Studies (Rochester, NY), Basel School of Design (Basel, Switzerland), Kyoto Seiko University (Kyoto, Japan), and the College for Creative Studies (Detroit, MI).
Judy Livingston is an Associate Professor of Graphic Design at the Alfred University School of Art and Design. She is also the principal of Good Work Good Cause, a design agency focused on design as a catalyst for positive societal change. From intitial research through implementation, the focus is on strategic and creative work to inform, inspire, and move to action. Her philosophy is simple: Imagine without parameters, then refine to meet the objectives. She brings to every client the vast experience, management, and leadership skills gained in working with large and small businesses as well as nonprofit organizations.
Judy’s paintings and design work have been exhibited nationally and internationally, including the Rochester Contemporary Art Center (RoCo) in Rochester, NY, Gallery IANG in Seoul, South Korea, and the Rotonda della Besana in Milan, Italy.